HSBC Bank Names Omnicom As Global Media Agency Of Record

September 7, 2023 in Account Wins

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After a 6 month review, HSBC Bank has selected Omnicom as their new global media planning and buying agency of record (AOR). Since this is a global win, Omnicom Canada will now also be assigned to work on the bank, previously the global account was handled by Mindshare. It is estimated the HSBC Bank is worth $400 million.

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About the author

Dave Forde

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Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.