Johnson & Johnson Hands Its Media Business To WPP In Canada & US

December 12, 2024 in Account Wins, Media Marketplace Account Wins

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WPP has been awarded the role of media agency of record for Johnson & Johnson in Canada and the United States in a deal valued at over $200 million.

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Dave Forde

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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