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World-renowned luxury hospitality brand Fairmont Hotels & Resorts has launched a new global brand campaign called "Make Special Happen."

Fairmont

Paying tribute to the brand's century-long heritage as a host of some of the world's most memorable celebrations and historic moments, as well as its connection to the film industry, this creative piece narrates the story of preparing for a grand celebration. It captures how Fairmont colleagues and guests unite to "Make Special Happen."


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About the author 

Dave Forde

Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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