Microsoft Appoints Publicis Groupe For Global Media Business, Replaces Dentsu

April 3, 2026 in Account Wins, Media Marketplace Account Wins

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Following a massive review, Microsoft has Publicis Groupe as its new media agency of record, ending a 10+ year relationship with dentsu.

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Dave Forde

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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