White Claw

The market moves fast. Canadian Ad Insider gets you there first.

Account moves, people moves, and the conversations shaping Canada’s advertising industry — before your competitors see them.

Join the Inner Circle →


Following a formal review process, White Claw parent company Mark Anthony Brands International has named Omnicom's UM as its global media AOR.

Just last week Omnicom quietly merged two of its agency brands, as they continue to write out a new playbook on what Omnicom Media Group looks like post the massive merge with Interpublic Group last fall.

This content is available to Canadian Ad Inside subscribers.

To read the full story, become a Subscriber

Subscribe Now

Returning Member/ Subscriber?


Join other professionals!

Get news, tips and other industry news delivered into your inbox. #1 source for breaking news about Canada's advertising and marketing industry.


About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


Related Stories:

Study Says: Canadian Sports Fans Expect More From the Fan Experience

Move Over, Basic Ghouls: Fanta Spikes Its Halloween Lineup with ‘Ghost Face Punch’

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}
>