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Ad- Grow My Agency

The ease and appeal of blogging is inspiring a new group of writers and creators to share their voices with the world.

A national phone survey of bloggers finds that most are focused on describing their personal experiences to a relatively small audience of readers and that only a small proportion focus their coverage on politics, media, government, or technology. Blogs, the survey finds, are as individual as the people who keep them. However, most bloggers are primarily interested in creative, personal expression – documenting individual experiences, sharing practical knowledge, or just keeping in touch with friends and family.

Key Findings:

  • Motivation and Communication Habits of Bloggers
  • Motivation and Content
  • The Practice of Blogging
  • The Audience
  • Bloggers by the Numbers
  • Methodology

Souce: Pew Internet

View Report

[ad][tags] research, blogging, Pew Internet [/tags]


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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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