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Shiny Ads announced that it has secured $500,000 in seed funding from Maple Leaf Angels and York Angels for their self-serve advertising platform.  Also contributing to the seed round were individual investors from the digital media industry.

Joining the Board of Directors is James Prudhomme, Scott MacCannell, Founding President of York Angels, and Robert Koturbash. Founding Managing Director of the Maple Leaf Angels.

“Shiny Ads is a disruptive technology that allows content publishers to directly interact with their small and local advertisers in an extremely cost effective manner – it allows them to once again own those critical relationships at the same time as generating revenue that was once lost to them,” says Koturbash. “York Angels is very pleased to be involved as a partner with Roy Pereira and the great team of professionals that he has assembled at Shiny Ads to address this promising market opportunity. We very much look forward to working with Roy and his team, the Maple Leaf Angels and the other independent Investors that are involved in this exciting venture,” said Scott MacCannell.

Shiny Ads was launched in 2009 by Roy Periera, Founder and CEO and is based in Toronto, Canada.
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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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