Yellow Media Inc. has received the green light to move forward with the sale of Trader Corporation to funds advised by Apax Partners today. Under the agreement, Apax Partners agrees to pay $745 million in cash for Trader Corporation.
Yellow Pages Group (YPG), parent of Yellow Media has been in a major acquisition mode over the last two years so the selling of Trade does come as a bit of a surprise, but we’re sure there is a bigger play to be had here for YPG.
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