Dark poster banner for Canadian Ad Insider with bold white title, italic subtitle, and timeline bars at bottom across a black background and orange end marker? but without question marks

The market moves fast. Canadian Ad Insider gets you there first.

Account moves, people moves, and the conversations shaping Canada’s advertising industry — before your competitors see them.

Join the Inner Circle →


After this weekend’s rumour hit the Internet, many have started to speculate as to if the news is true or not.  As I said I don’t see it being true as RIM’s core business is their hardware devices, so there wouldn’t be anything worthy keeping if they got rid of their hardware.  The market did take notice and stocks were down 69 cents as Morgan Stanley downgrades its value. RIM has come back and issued a statement denouncing the rumours

RIM has hired advisers to help the Company examine ways to leverage the BlackBerry platform through partnerships, licensing opportunities and strategic business model alternatives. As Thorsten said on the Company’s fourth-quarter earnings call, ‘We believe the best way to drive value for our stakeholders is to execute on our plan to turn the company around.’ This remains true.”

Can RIM hold out until the launch of Blackberry 10?
[adrotate banner=”6″]


Join other professionals!

Get news, tips and other industry news delivered into your inbox. #1 source for breaking news about Canada's advertising and marketing industry.


About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


Related Stories:

Popular Canadian Advertising Stories For Week Ending September 11, 2026

Why eos and Faulhaber Traded the Luxury Creator Trip for Canadian Summer Camp

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}
>