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Pattison Onestop (the digital division of Pattison Outdoor Advertising) launched Ad Shop, which is designed to help small and medium sized businesses, with limited budgets, to gain access to thousands of digital advertising locations, available coast-to-coast.  The new offering is expected to cost companies as low as $2 per day in advertising on the out-of-home/billboard network.

From the purchase of a digital media campaign in one geo-targeted subway station or shopping mall, to the purchase of 50+ Residential high-rises located within a 10-kilometer radius from an advertiser’s retail-location; the Ad Shop is an unprecedented new solution for advertisers to reach their customers like never before.

Also last week Olive Media announced their latest vertical, the online advertising network can now help advertisers reach Canadian small business owners with access to an average of 10 million Canadian monthly impressions, and on Olive Mobile, averaging 3 million monthly Canadian impressions. Small business advertising solutions are also available on a site direct basis on Olive Elite premium sites, which include thestar.com and NYTimes.com.

Olive Vertical offers advertisers an efficient targeted reach across a selection of high demand niche content channels, with full site transparency. Advertisers can also turn to Olive Mobile’s full-service solutions for all of their mobile needs, which include rich media, app and tablet executions as well as custom builds.
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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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