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Vital Insights, a provider of enterprise customer experience management (CEM) software solutions announced the company has received a $20 million growth investment from Bregal Sagemount. Vital Insights will use the funds to continue its global expansion and capitalize on the increasing market demand for its flagship software-as-a-service product, Foresight. Gene Yoon, Managing Partner at Bregal Sagemount, will join the company’s board of
directors.

“As consumers continue to share more of their experiences through social media and other online channels, we see a clear demand for CEM solutions that empower brands to measure and, more importantly, improve customer satisfaction in real-time,” said Yoon. “Vital Insights has a proven track record of delivering this capability to brands around the world. We are very pleased to invest in an innovative market leader, and we look forward to pursuing additional growth opportunities in partnership with Jason and the Vital Insights management team.”

Foresight has over 125,000 enterprise users across over 4,000 automotive dealerships with major global brands including Mercedes-Benz, Maserati, Jaguar Land Rover, Volkswagen, BMW, Audi, Infiniti and many others.
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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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