Forde Files: Chris Williams, President, IAB Canada #iabmixx

October 3, 2012 in Event Review, Events

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As part of our coverage of the IAB Canada MIXX Canada 2012 conference I had the opportunity to sit down with Chris Williams, President, IAB Canada, for an episode of Forde Files.

Forde Files: Chris Williams – IAB Canada

(click here to listent to the interview)

During our discussion Chris and I discussed a few key points including:

Case Study: 3M presented by Ian Hewetson, VP Client Services at eyeReturn Marketing

$2.6 billion in 2011 in revenues for online advertising

Check out our photos from the IAB Canada Mixx Conference: Picture Gallery

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About the author

Dave Forde

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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