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The Philadelphia Convention and Visitors Bureau (PCVB) have chosen Totem, a division of TC Media, as its content agency of record.  As part of the asignment, Totem has been tasked to create content solutions for its print and web properties, including the Official Visitors Guide, the Professional Planners Guide, International Visitors Guide and the Official Website of the Philadelphia Convention and Visitors Bureau; The PCVB also maintains translated web content in 11 languages and international visitors guides in five languages.

Totem will also provide content for the international visitors guides as the city continues to attract travelers looking for Philadelphia’s unique combination of history, culture, shopping and food.
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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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