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Ad- Grow My Agency

New York-based We Are Social became the agency of record globally for computer manufacturer Lenovo.  As part of the assignment, We Are Social will lead all advertising and social media initiatives for the company globally.

One of their first tasks will be to establish a content calendar for the North Carolina-based electronics firm’s laptops and other products.

 

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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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