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Ariad announced this week the addition of two new hires to its Consumer Packaged Goods (CPG) and Strategy teams.  Yvonne Graham joins Ariad’s CPG team as Senior Account Director, bringing significant shopper marketing and retail expertise to the agency. Yvonne comes to Ariad from Sobeys where she spent five years as Director, Integrated Marketing Communications.

Yvonne Graham

Jason Dojc

 

 

 

 

 

Also joining is Jason Dojc as Senior Digital Strategist. Previously Jason was with Trapeze Media as a Strategic Planner.
Jason will bring this expertise to his new role developing digital strategies across Ariad’s diverse client base.

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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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