Pre-Blackberry 10 Launch – RIM Rebrands App Store To BlackBerry World As, It Adds Music, Videos

January 22, 2013 in Features

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RIM continues to do some housecleaning, yesterday the company announced that it is dropping the word “app” from its Blackberry App World and will now be called Blackberry World. Also in a move that we’ve seen from Google, RIM is also adding its multimedia content including music and videos.

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Dave Forde

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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