Dark poster banner for Canadian Ad Insider with bold white title, italic subtitle, and timeline bars at bottom across a black background and orange end marker? but without question marks

The market moves fast. Canadian Ad Insider gets you there first.

Account moves, people moves, and the conversations shaping Canada’s advertising industry — before your competitors see them.

Join the Inner Circle →


Mutual Mobile has created an interesting info graphic which might help provide some question to ask when you are considering the mobile approach for your brand.

These are the seven questions in the infographic:

  1. How heavily will you rely on 3-D and animation?
  2. How will users interact with audio and video?
  3. Which devices are important to you?
  4. Will you need to update regularly?
  5. How closely do you want to interact with the device’s OS?
  6. Do you want your content indexed by search engines?
  7. Do you need to use hardware features like GPS?

 

Which-Mobile-Approach-Is-Right-for-You
[adrotate banner=”6″]


Join other professionals!

Get news, tips and other industry news delivered into your inbox. #1 source for breaking news about Canada's advertising and marketing industry.


About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


Related Stories:

Why eos and Faulhaber Traded the Luxury Creator Trip for Canadian Summer Camp

The AI Illusion: CMOs Are Pouring 15% of Budgets Into AI, But Only 30% Are Actually Ready

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}
>