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handshakeJUICE Mobile got the nod that they have been selected by Metro English Canada to represent its entire mobile inventory to advertisers, in this exclusive partnership.

Metro Canada produces the country’s most-read free national daily newspapers which includes mobile editions of Metro (English) in Ottawa, Toronto, London, Hamilton, Kitchener, Windsor, Saskatoon, Winnipeg, Regina, Calgary, Edmonton, Victoria and Vancouver.

Metro Canada also became one of the first Canadian publishers to exclusively use JUICE’s new mobile platform, Nectar which they launched in February 2013.

Update: We have received the following slight correction on the terms of this partnership from Metro, “Metro continues to represent their inventory directly to advertisers.  This exclusive agreement with JUICE Mobile ensures the Metro environment continues to be a premium uncluttered space for marketers to share their message.”

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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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