As they aim to reach develop a stronger relationship with Canadian moms, Toronto-based Ideon Media launched its newest online property this week. RecipeGeek.com has gone live, and aims to be “Canada’s premiere online food and lifestyle magazine.” The site will focus on health and wellness, inspirational recipes, the latest kitchen gadgets, current food trends, celebrity chef profiles and catchy “how-to” videos, the content is useful and easily sharable.
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