Breaking: Initiative Canada Gets In The Drivers Seat As New Media AOR For Clutch.ca

April 5, 2022 in Account Wins

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Add a “W” for the Initiative Canada [TCO] who recently picked up a star-tup Clutch.ca and named their media agency of record (AOR). Clutch.ca closed a $100 million Series B equity funding round back in November 2021.

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About the author

Dave Forde

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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