Canadian Ad Insider

How Super Bowl LVII Is Making History:

• Kansas City Chiefs tight end Travis Kelce is joined by his brother, Philadelphia Eagles center Jason as the first time two brothers compete against one another (if you were the mother of Travis and Jason - who would you cheer for? (here is her solution)
• Kansas City's Patrick Mahomes, already a Super Bowl winner, and Philadelphia's Jalen Hurts, become the fist black quarterbacks to start the game
• Rihanna performs at the half time show
• Cost of a 30-second ad will be $6 million+

This year, Profectio will be bringing you special post-game analysis and commentary about this year's ads.

Here are the Super Bowl LVII (57) Teaser & Ads for 2023 (so far):

Sam Adams: 2023 Super Bowl Commercial

In their Super Bowl ad, Sam Adams' "remastered" Boston Lager inspires the cousin to dream of a "brighter Boston," in which Red Sox and Yankee fans hug it out.

High Stakes Beer Ad | Miller Lite and Coors Light

For Super Bowl ads for 2023 Molson Coors partners with online betting site DraftKings. Eligible viewers can predict how the big game ad for Miller Lite and Coors Light will play out, and potentially win a share of $500,000.

Big Game Teaser - Avocados From Mexico: Anna Faris 

Anna Faris is featured in a teaser for Avocados from Mexico, an organization representing avocado growers. The movie-style trailer reminds us avocados are a fruit and teases the theme for the big ad: "The world is about to get better."

Crown Royal: Dave Grohl Learns Something New

Foo Fighters star Dave Grohl reads off a series of objects in a teaser for Canadian whisky brand Crown Royal. What do all those objects have in common? Crown Royal's big game ad will tell all.

Workday: Ozzy as co-worker

Workday turns to rocker Ozzy Osbourne for its first Super Bowl ad.

Heineken 0.0: Ant-Man and The Wasp

Heineken aims to bring the buzz to the Super Bowl beer commercials by advertising its nonalcoholic Heineken 0.0 in partnership with Marvel Studios' Ant-Man and The Wasp: Quantumania. The beer brand kicked off the campaign with a brief teaser starring Paul Rudd as Ant-Man.

Michelob Ultra

Are you a fan of the 1980 classic comedy film Caddyshack? You will want to follow the Michelob Ultra Super Bowl campaign. Yes, that's former Dallas Cowboys quarterback Tony Romo re-creating Bill Murray's iconic role as greenskeeper Carl Spackler.

A second teaser shows soccer star Alex Morgan pouring a beer from her golf bag.

And a third clip shows boxer Canelo Alvarez driving a modified golf cart full of beer.

Serena Williams trades in her tennis racket for a golf putter to enter a putt-putt match with Brian Cox (HBO's Succession). Michelob Ultra's continues on their 1980 film Caddyshack for this Super Bowl ad.

Pringles Big Game 2023 Ad Teaser - Meghan Trainor

Pringles turned to Meghan Trainor,  for their ad teaser.

FanDuel Sportsbook Super Bowl Kickoff

Sports-betting site FanDuel and four-time Super Bowl champ Rob Gronkowski roll out a set of ads, and FanDuel also opens up for a chance to win a share of $10 million in free bets.

Doritos The Love Triangle

Doritos first teased its big ad with a vague social media post saying, "a bag of Doritos BBQ, paparazzi and a mysterious person walk into a bar..." On Jan. 12, the snack brand released a video showing rapper Jack Harlow munching a chip as someone asks him about "a love triangle." What does it all mean?

Downy Unstopables Super Bowl Commercial

Downy's gag is that the fabric softener company has hired a mysterious star who keeps his face covered with a hoodie. He says he'll keep sniffing the hoodie for 12 weeks, until Super Bowl Sunday, to find out if the claim that Downy Unstopables keeps clothing fresh that long is true. 

PopCorners Super Bowl Teaser 

PopCorners, a popped-corn snack from Frito-Lay, features Bryan Cranston and Aaron Paul reprising their famed Walter White and Jesse Pinkman characters from TV-show Breaking Bad.

As a mom, you have to love all your children equally, right?  Here is who 'Momma' Kelce is cheering to win.