2023 Canadian Out-of-Home Awards (COMMB), And The Winners Are…

June 1, 2023 in Features

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Last week, Canadian Out of Home Marketing and Measurement Bureau (COMMB) held its first annual awards program to recognize the best in out-of-home (OOH) marketing agencies' and advertisers' creative, technical, and strategic campaigns. A packed room of 200+ attended the awards gala in downtown Toronto. Here are the 2023 winners...

2023 Winners by Creative Category

Best Creative Concept

Brand: Grand Marnier

Campaign: Immersive Binaural Audio Experience

Derooted Immersive

Best Use of Multi-Media

Brand: IKEA

Campaign: Bring Home to Life

CARAT / Dentsu / Branded Cities

Best Use of Classic OOH

McDonald’s

Campaign: Grand Opening

Cossette

Best Use of Digital OOH

Brand: Veterans Affairs Canada

Campaign: Remembrance Day

Cossette / Hivestack

Best Client-Direct Concept

Brand: Air Miles

Campaign: BTS Bonus Air Miles at Jean Coutu

Media Experts / Stingray Advertising

Best Experiential Campaign

Brand: Coca-Cola

Campaign: The Coca-Cola Dreamworld Experience

EssenceMediaCom / Kinetic / Eat It Up Media

Best International Campaign

Brand: Alpha Foods

Campaign: Chickenflation

Mischief @ No Fixed Address / Branded Cities

2023 Winners by Industry Category

Best Innovative Campaign

Brand: Canadian Tire

Campaign: Premier Paint – TruSnap

Leo Burnett Toronto / Touché! / NOVUS Media / Statements Media

Best Data-Focused Campaign

Brand: La Cordée

Campaign: OOH vs. Out of Stock

Jungle Media / OUTFRONT Media / PATTISON Outdoor

Best High Impact Campaign

Brand: Canadian Tire

Campaign: Canadian Tire Pet Foods (“The Paw-fect Match”)

Touché! / TAXI / Studio AM / Branded Cities

Best Community Involvement

Brand: Veterans Affairs Canada

Campaign: Remembrance Day

Cossette / Branded Cities

(click on the link to view the agency's Vendor Directory listing)

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About the author

Dave Forde

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

Canadian Ad Insider

2023 Canadian Out-of-Home Awards (COMMB), And The Winners Are…

The market moves fast. Canadian Ad Insider gets you there first.

2023 Winners by Creative Category

Best Creative Concept

Best Use of Multi-Media

Best Use of Classic OOH

Best Use of Digital OOH

Best Client-Direct Concept

Best Experiential Campaign

Best International Campaign

2023 Winners by Industry Category

Best Innovative Campaign

Best Data-Focused Campaign

Best High Impact Campaign

Best Community Involvement

Join your peers!

Join other professionals!

Dave Forde

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