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BMOBMO is throwing its support behind women’s sports as the newest sponsor of the  FIFA Women’s World Cup 2023 in North America. Throughout the FIFA Women’s World Cup 2023, BMO will be right there with soccer fans across North America in supporting the greatest athletes from around the world as they compete in Australia and New Zealand from July 20 through August 20.

Catherine Roche, Chief Marketing Officer at BMO, added: “BMO is The Bank of Soccer, and this historical partnership reflects our commitment to growing the game across North America.”

“As one of the world’s largest sporting events, the World Cup is the perfect platform to help promote equal opportunities in sport and inspire a new generation of women players, leaders, and coaches to reach their full potential – on and off the field. Through this partnership we continue to live our Purpose, to Boldly Grow the Good in business and life.”


Brand – BMO

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About the author 

Dave Forde

Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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