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RBC’s Mary DePaoli gets ready to ‘Shake it off’ with Taylor Swift in Vancouver
RBC has just announced it is expanding its sponsorship as the Official Financial Services Partner and an Official Ticket Access Partner of Taylor Swift | The Eras Tour in Canada when it comes to Vancouver in December 2024. Of course, this means extra benefits for members of the RBC Avion Rewards program who have the opportunity to access an exclusive allocation of tickets to the Vancouver shows.
“By bringing her record-smashing tour to Canada’s West Coast, Taylor Swift will no doubt delight fans while delivering meaningful economic impact to the great city of Vancouver,” said Mary DePaoli, executive vice president and chief marketing officer, RBC. “RBC is proud to expand our sponsorship with Taylor Swift | The Eras Tour in Canada and give as many fans as possible access to see her live. The excitement from our Avion Rewards members for the Toronto shows was unprecedented and we’re thrilled to have another opportunity to provide value with an exclusive allocation of tickets to the Vancouver concert dates.”
The Eras Tour has been a hit and will make its way to Canada with tour dates for Toronto shows in November 2024.
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