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Profectio is the go-to source for news on the Canadian advertising and marketing industry. Our weekly wrap-up highlights the most exciting stories from the previous week as chosen by our readers. Here are the Top 10 stories for the week ending May 17, 2024, as chosen by our readers:
- Breaking Down Mark Orton’s Bold Predictions From The 2024 Upfronts
- Canadian Blood Services Appoints New Agency Of Record
- What Happened In Public Relations Last Week – May 10, 2024
- Subway Canada Breaks Away From Boring In Latest Globally Inspired Menu Campaign
- The Return Of KFC Canada’s Extra Crispy Deal Is Here, Full Of Deliciously Messy Crumbs
- Purdys Chocolatier Challenges Other Gifts To Win Easter
- Can Air Canada’s European Vacation Soundtrack Take Your Trip to the Next Level?
- McHappy Day Smashes Fundraising Goals with $8.9M Raised
- RE/MAX Canada And Pet Valu Gets You Prepared For Moving Day With Your Furry Friends
- Profectio’s Top Advertising And Marketing Stories For April 2024
- VIDA Recruits Trailer Park Boys To Tackle Affordable Homeownership
- What Makes Coffee Mate’s Newest Campaign Stand Out: Its Iconic Name?
- Bud Light Gets Ready To Buckle Up With Country Music Singer Owen Riegling
- University Health Network Sets The Bar High As Canada’s #1 Hospital In First Brand Campaign
- Staples Hires New Media Agency Of Record
- Gen Z Shows Love For The Big Mac In Latest McDonald’s Canada Campaign
- SickKids Gets Ready To Heal The Future, Launches Next Generation Of SickKids VS
- McDonald’s Canada Launches Siakam Swirl McFlurry, New Raptors Fan Experience [Video]
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