Celebrate Effortless Dining: Fresh Prep’s New Initiative For BC & Alberta Residents

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As routines shift with the changing season, Fresh Prep, a leading Canadian meal kit delivery service, is dedicated to simplifying mealtime, allowing people to focus on what truly matters. Fresh Prep has launched its “Back to Routine” campaign, which reflects their commitment to customers with the philosophy: “We’re here, so you can be there.” Cook it, now part of the Fresh Prep family, is spearheading this campaign in the Quebec market, making mealtime easier for many Canadians.

Celebrate Effortless Dining: Fresh Prep’s New Initiative For BC & Alberta Residents
This campaign showcases Fresh Prep's commitment to simplifying daily life with fresh, locally sourced meal kits that save time and minimize kitchen stress for customers in British Columbia and Alberta. By focusing on quality, efficiency, and sustainability, it sets Fresh Prep apart from competitors and attracts a new generation of customers.

The campaign leveraged Out of Home Ads (malls and subway stations), bus wraps Facebook & Instagram Ads CBC Radio Ad YouTube Ads.


Photo Gallery:


Who's behind the Find Your Water campaign?

(click on the link to view the agency's Vendor Directory listing)


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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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