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Profectio is the go-to source for news on the Canadian advertising and marketing industry. Our weekly wrap-up highlights the most exciting stories from the previous week as chosen by our readers. Here are the Top 10 stories for the week ending October 11, 2024, as chosen by our readers:

- On The Move: RBC, Knix, UHN Foundation
- Whitney Bell Appointed Chief Marketing Officer Of WNBA Toronto
- WNBA Toronto Appoints Lisa Ferkul As Chief Revenue Officer
- Why Is Quaker Canada Focusing On Breakfast Bars In The Birthplace Of Hockey?
- SiriusXM Canada Expands Audio Advertising Offer, Welcome SiriusXM Media Canada
- Getting To Know Bayer’s Tracy Ball, From Hype To Hot Solutions
- Vistar Media And JOLT Enter New Partnership
- What Happened In Public Relations Last Week – October 4, 2024
- How Horizon Media’s New AI Partnership Will Bring Data-Driven Marketing
- TikTok #ForYou Summit 2024
- Canadian Advertising Stories For Week Ending October 4, 2024
- Profectio’s Top Advertising And Marketing Stories For September 2024
- Total TV: Maximizing Reach and Efficiency in a Multi-Platform World, With Rogers Sports & Media’s Rose Hutchison
- The Connected Worlds Canada, Amazon Ads 2024 Upfront
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