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The market moves fast. Canadian Ad Insider gets you there first.

Account moves, people moves, and the conversations shaping Canada’s advertising industry — before your competitors see them.

Join the Inner Circle →

Product UpdatesWelcome to Product Updates, your go-to source for the latest media innovations that will help you make smarter buying decisions, part of our Media Marketplace.

Yahoo has recently announced that Yahoo Identity Solutions are now widely available through leading publisher tools and SSPs. With this update, publishers can implement Yahoo Identity Solutions through launch partners such as Amazon Publisher Services (APS) via Connections Marketplace, InMobi Advertising, Magnite, and PubMatic

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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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