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Profectio is the go-to source for news on the Canadian advertising and marketing industry. Our weekly wrap-up highlights the most exciting stories from the previous week as chosen by our readers. Here are the Top 10 stories for the week ending November 1, 2024, as chosen by our readers:

- METRO’s Rolls Out New Loyalty Program, Recruits Jennifer Lopez And Ryan Reynolds
- Breaking: Kristie Painting Appointed Executive Vice President and Managing Director At Cineplex Media
- CMDC Announces 2024 YA Future Impact Winners
- BioSteel Co-Founder Launches Cizzle Brands, Taps All-Star Athletes Nathan MacKinnon, Andrew Wiggin
- Whitney Bell Appointed Chief Marketing Officer Of WNBA Toronto
- The Return Of KFC Canada’s Extra Crispy Deal Is Here, Full Of Deliciously Messy Crumbs
- Horizon Media Canada’s New Data Sees A Shake Up In Streaming Services
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