Samsung Ads Canada 2025: A New Era for Performance-Driven Marketing

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Samsung Ads Canada’s Innovation Day 2025 revealed a significant shift towards “performance-driven marketing,” evolving the Smart TV into a “data-driven performance vehicle for brands.”

Key announcements include new ad solutions like Web Conversion and Samsung Audience Collectives, interactive tools like Samsung GameBreaks and Creative Canvas, and several new partnerships.

Samsung Ads Canada 2025: A New Era for Performance-Driven Marketing

Keep reading to discover:

  • Why Samsung is giving your a front row seat to the Jonas Brothers’
  • New stats on FAST TV viewing in Canada
  • Samsung Audience Collectives’s new targeting capabilities

Written and audio versions of the announcements are available below.

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To learn more about Samsung Ads Canada’s click the link.

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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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