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Kids Help Phone (KHP) has unveiled the next phase of Feel Out Loud by releasing a powerful new film (included below) featuring The Beatles’ iconic anthem “Help!” This launch highlights an urgent reality: since 2020, KHP has interacted with youth over 22 million times, underscoring a nationwide mental health crisis.

In their latest campaign, KHP redefines what help means by showing the many reasons young people reach out — from complex feelings to urgent crises.

Kids Help Phone Combines Classic Hits And Youth Needs In A Bold New Initiative

Who's behind the Help! campaign?

(click on the link to view the agency's Vendor Directory listing)


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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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