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Cannabis-impaired driving continues to be a major concern on Canadian roads, according to new public opinion research released today by the Canadian Automobile Association (CAA). In response, CAA is launching a national advertising campaign urging Canadians to arrange a safe ride home if they plan to consume cannabis edibles.

The Truth About Edibles: Insights From The Canadian Automobile Association

Who's behind the Cannabis Impact campaign?

(click on the link to view the agency's Vendor Directory listing)


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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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