The market moves fast. Canadian Ad Insider gets you there first.
Account moves, people moves, and the conversations shaping Canada’s advertising industry — before your competitors see them.
QSR brand Popeyes, has promoted Matt Ruffin to the role of Chief Marketing Officer for both Canada and the US.
Before the promotion, Matt served as the brand’s Chief Digital Officer. Last year, Lisa Mazurkewich joined the Popyes Canadian team as Senior Director Of Marketing.
Celebrate Your Career Wins With the Community That Gets It
Every career change deserves recognition. Share yours — and join thousands of peers featured in our On The Move column.
This content is available to Profectio subscribers.
To Read the Full Story Become a Profectio Subscriber
Be the first to know about breaking news, groundbreaking campaigns, industry trends and research that will give you a competitive edge.
Join our exclusive community and unlock your potential.
In this role, Rubin will lead Popeyes’ marketing strategy, brand positioning, and customer engagement across all channels. His other roles at Popeyes include Chief Digital Officer (CDO); Vice President, Digital; and Vice President, Marketing.
Prior to that, he was with Burger King as Head of Marketing, APAC, and General Manager, APAC South Division.
[adrotate banner=”6″]
