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Bruce Neve and his team have picked up a new piece of business, and we have to say - it is a wild one.   True Media Canada has been appointed as the media agency of record (AOR).

Toronto Zoo

Fun Fact: The Toronto Zoo is home to the oldest Orangutan: As of 2026, Puppe, a Sumatran orangutan who has been at the zoo since it opened in 1974, is the oldest living orangutan in North America.

The account was won after a review process. The work will extend to all brand channels and include both traditional and digital media.


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About the author 

Dave Forde

Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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