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It is official: Holly Pontisso has been appointed Scotiabank’s new Senior Vice President (SVP) and Chief Marketing Officer (CMO), marking the senior executive’s return to the financial institution.

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About the author 

Dave Forde

Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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