Broadband and network solutions provider Sandvine released its report on global Internet usage trends today, with data collected as part of the company’s Global Internet Phenomena Program.
Netflix continues to be the leading application in Canada accounting for over 34% of video downstream traffic in the peak evening hours. Just four years ago, Netflix accounted for only 13.5% of evening traffic in Canada.
With new streaming entrants such as shomi and CraveTV entering the market, P2P file sharing continues to see declines, and now accounts for just 11% of total daily traffic, a decline from levels above 15% observed last year. Earlier this year shomi opened up its service to allow for anyone across Canada to become a customer and user of the service which is a clear sign they are looking to grow and become a bigger competitor to Netflix.
Canadians also love photos as Instagram and Snapchat are among the top-5 applications used by Canadians on all networks observed. YouTube continues to be the single largest source of mobile traffic, accounting for over 22% of downstream traffic.
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