Bell Media Gets Warm With Danier

November 5, 2015 in Campaign Corner

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Bell Media announced a new partnership this week with apparel retailer Danier and their agency of record Geomedia for a new campaign featuring segments on several Bell Media platforms. The campaign is called Discover How Danier Does Winter, and began on Nov. 2 and runs through Dec. 27, with in-show integrations on key CTV programs, promos on Bell Media radio stations, features in digital newsletters, and on-air and online sponsorships.

ETALK, THE MARILYN DENIS SHOW, and THE SOCIAL will participate in the How Danier Does Winter Campaign along with Bell Media’s radio and online properties.
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About the author

Dave Forde

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Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.