Lumen

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LumenLumen, a new app dating service dedicated to over-50s has hit the market and ready for for Canadians singles and mingle.  The app is targeting the over 2.5 million single Canadians over-50 and looking for love. It launched in the UK in September 2018, and now has over 1.3 million members worldwide.

Lumen offers a freemium model with the basic level providing users with six new conversations a day with other users.

There is a minimum character length for ‘ice-breaker’ messages on the platform to encourage meaningful and quality conversations. Profiles are more detailed and every single profile must contain at least three photos.

 

 


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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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