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During the Bell Media [TCO] upfront the broadcaster announced its 2022/2023 line up of television shows on the network. Bell put a capital "E" in entertainment as the broadcaster hosted a live upfront this year, as well as providing a live-stream feed. Once again the Meridian Hall was packed with media buyers / planners and marketers who had a chance to enjoy the presentation which included a number of celebrity appearances.
Pat DiVittorio
“I feel really strongly that when streaming started to become more popular, network broadcasters were reacting,” DiVittorio said. “They tried replicating what Netflix was, in terms of content creation, similar to what historically happened with cable. But network viewers expect specific content. Now that there are platforms for all viewers, each one should have distinct content to fit its audience’s interests. We feel that the development of network shows this year is much more suited to what we believe conventional network viewers want.” - Pat DiVittorio (VP, Programming, CTV & Specialty)
Bell Media 2022/2023 Programming Lineup
- NIGHT COURT - NEW
- THE ROOKIE: FEDS - NEW
- TRUE LIES - NEW
- ALASKA - NEW
- ALERT - NEW
- THE WINCHESTERS - NEW
- PANHANDLE - NEW
- SHELVED - NEW
- CROSS COUNTRY CAKE OFF - NEW
- SULLIVAN’S CROSSING - NEW
- FARMING FOR LOVE
- MARY MAKES IT EASY
- URREALESTATE
- ROAST BATTLE CANADA (SEASON 3)
- TRANSPLANT (SEASON 3)
- THE AMAZING RACE CANADA (SEASON 8)
- CHILDREN RUIN EVERYTHING (SEASON 2)
- PARANORMAL REVENGE - NEW
- ACTING GOOD - NEW
- BRIA MACK GETS A LIFE - NEW
- ONE DAY WE’LL ALL BE DEAD - NEW
- SISTERS - NEW
- CANADA’S DRAG RACE: CANADA VS THE WORLD - NEW
- I HAVE NOTHING - NEW
- CANADA’S DRAG RACE (SEASON 3)
- LETTERKENNY (SEASON 12)
- PILLOW TALK (SEASON 2)
- 1 QUEEN 5 QUEERS (SEASON 2)
- LITTLE BIRD - NEW
- THUNDER BAY - NEW
- DÉSOBÉIR : LE CHOIX DE CHANTALE DAIGLE - NEW
- BON MATIN CHUCK (OU L’ART DE RÉDUIRE LES MÉFAITS) - NEW
- LE MAÎTRE DU JEU - NEW
- CHOUCHOU, L’EMPEREUR - NEW
- VIRAGE: DOUBLE FAUTE - NEW
- ENTRE DEUX DRAPS
- OCCUPATION DOUBLE
- QUI SAIT CHANTER?
- BUSH WRECK RESCUE - NEW
- AFTER THE STORM - NEW
- A CUT ABOVE - NEW
- MUD MOUNTAIN HAULERS
- HIGHWAY THRU HELL
- HEAVY RESCUE: 401
- THE MIGHTIEST - NEW
- EVOLVING VEGAN
- CTV YOUR MORNING
- THE MARILYN DENIS SHOW
- ETALK
- THE SOCIAL
- WICK - NEW
- BLACK ICE - NEW
- SINC: THE CHRISTINE SINCLAIR STORY - NEW
Upfront News & Coverage
DIGITAL HUB
COMING SOON...
Over the last few years there has been a lot of changes within the advertising industry, new products and services, it can often be difficult to keep up with which vendor offers what or what tool is best to help you grow your brand. We are pulling together a few friends to help provide ongoing answers in our new Digital Hub. Sign up below to get early access when the doors are open.
Want to see a quick preview of who is part of our Digital Hub?
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Well maybe not this group, but similar to the vets we interviewed from Media Experts, GroupM Canada, M&K Media, and True Media Canada, our Digital Hub will have some of the industry's top voices (or Super Friends) within the Canadian digital eco-system that will provide ongoing Thought Leadership, Interviews, Opinions and other updates that will help brands navigate to more success. It is time for the Canadian advertising industry to unite and work together!
