Canadian-Premier-League-WestJet

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Canadian-Premier-League-WestJetIt is official, the Canadian Premier League (CPL) has renewed its partnership with airline WestJet to serve as the official airline and vacation partner of the CPL and its member clubs for another four years.

WestJet will continue in its role as the presenting partner of the CPL schedule, while becoming the title sponsor of the CPL’s preseason training camps. The CPL’s 2024 regular season schedule will include an exclusive offer for fans to travel and watch their club play on the road.

“WestJet is proud to extend our partnership with the Canadian Premier League as the official airline sponsor for another four years as we approach the kickoff of the highly anticipated 2024 season,” said John Weatherill, WestJet Group Executive Vice-President and Chief Commercial Officer.

The sponsorship was first signed in 2019 between the two brands and is now extended for an additional four years.


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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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