Pure Vital Labs Scores Big With Duke Basketballs Emma Koabel In New Partnership

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Pure Vital Labs (PVL), a performance nutrition, proudly announces a partnership with viral TikToker Emma Koabel, who plays for the Duke Blue Devils women's basketball team in the NCAA: marking a new chapter in athlete empowerment and wellness.

Pure Vital Labs Scores Big With Duke Basketball's Emma Koabel In New Partnership

PVL's commitment to excellence both on and off the court aligns perfectly with the values of high performing NCAA athletes.  Pure Vital  will leverage the new partnership to drive meaningful engagement, foster athlete empowerment, and inspire the next generation of competitors to reach their full potential. 

Brands mentioned:

(click on the link to view the agency's Vendor Directory listing)


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About the author 

Dave Forde

Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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