Lisa Ferkul

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Lisa Ferkul

Not every day, you get to have your 'dream job,' but Lisa Ferkul being appointed the Chief Revenue Officer for the WNBA Toronto, might be that type of role.

In her capacity as Chief Revenue Officer, she will focus on developing and nurturing a comprehensive nationwide ecosystem that consists of partners who are not only impactful but also aligned with our strategic goals. This initiative will involve building strong relationships and fostering collaboration among various stakeholders across the country.

Most recently she served as the Chief Commercial Officer for Golf Canada after spending over a decade at Scotiabank leading the brand’s sponsorship business in Canada. She has earned nation-wide recognition for her success in building dynamic partnerships with the corporate sector.


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About the author 

Dave Forde

Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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