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Profectio is the go-to news source for Canadian advertising and marketing industry news.
Our weekly wrap-up highlights the most exciting stories from the previous week. Here are the Top stories for the week ending February 9, 2026, as chosen by our readers:
- Breaking: Jenny Croswell Appointed Managing Director at GTE Canada
- Popeyes Promotes Matt Rubin To Chief Marketing Officer For U.S. & Canada
- Hockey Canada Hires Digital Agency of Record
- WPP Media’s Strategic Win: The Implications of Securing SC Johnson’s North America Account
- Which Ads Will Canadians See During The 2026 Super Bowl?
- Breaking: Jenn Duggan appointed as SVP, Managing Director of FUSE Create
- Breaking: Sheri Rogers Appointed President of Prospect Media
- It’s Not Just Good Quality, “It’s a McDonald’s Thing"
- Shirley Mukerjea Appointed Chief Marketing Officer Of PepsiCo Canada
- Kenvue Awards $1.3B Global Account To WPP And Publicis
- Alastair Taylor And Publicis Media Part Ways
- Did Toronto Raptors’ Scottie Barnes Really Change His Name To Scotties Barnes?
- On The Move: Media Buyers Edition For December 16, 2025 [Panoply Media, Publicis Media, Horizon Media Canada]
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