Canadian Ad Insider

Ad- Grow My Agency

You've been in that meeting. The client mentions a hire, or an account, or a shift at a competitor shop — and three people nod like it's old news. You nod too. You have no idea what they're talking about.

That's not a knowledge gap. That's a subscription gap.

four people all on laptops, two men and two women, listen to person talking in a board meeting

Canadian advertising moves fast, and almost none of it gets covered where you'd actually see it. The accounts that change hands. The media buyer who just left Agency X for Agency Y — and took a book of business with her. The campaign everyone's about to be talking about, three days before everyone's talking about it. It's happening constantly, and it's happening in group chats, DMs, and hallway conversations you're not in.

Canadian Ad Insider is how you get in the room.

We're not aggregating US trade press and slapping a maple leaf on it. We break Canadian ad and media news first — the account wins, the people moves, the campaigns, the deals — and we do it for an industry that's been chronically underserved by its own trade coverage. If it matters to a media buyer, planner, brand marketer, or seller working this market, it's the kind of thing that shows up in your inbox before it shows up anywhere else.

Here's what that actually looks like once you're subscribed:

  • On The Move — the hires and promotions that tell you where the talent, and the relationships, are headed next. This is the section people forward to their whole team.
  • Campaign Corner — the work that's about to be everywhere, before it's everywhere.
  • The Rollout — new products and platforms hitting the Canadian market, from the people building them.

Here's the part that should bother you a little: somebody at a competing shop is probably already getting this in their inbox. Right now. While you're finding out secondhand, two weeks late, from someone who read it here first.

Subscribing is free. It takes fifteen seconds, and it means you stop hearing about your own industry from other people. If you want more — deeper intelligence, member-only access, the stuff we don't put in the free edition — that's there too, whenever you're ready for it. But the free tier alone puts you ahead of most of the room.

The inside track on Canadian advertising.


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About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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