Bruce Neve

The market moves fast. Canadian Ad Insider gets you there first.

Account moves, people moves, and the conversations shaping Canada’s advertising industry — before your competitors see them.

Join the Inner Circle →


[thrive_link color=’red’ link=’https://theconnectedone.com/join-our-media-buyers-planners-beta-tester-program/’ target=’_blank’ size=’big’ align=’aligncenter’]Are you a media planner/ buyer – join our beta program[/thrive_link]

Bruce NeveOur sister publication PR In Canada took some time to catch up with Bruce Neve, President Canada Of True Media [TCO] to hear his predictions for 2022 and how it will impact the media landscape. Some of the things we discussed with Robert include:

  • How has the pandemic changed media consumption? If so, will it be a permanent change?
  • What does metaverse mean for media planning in 2022?
  • Where will the industry go in a cookie-less future?

You can read the full article on PR In Canada….

 

[thrive_link color=’red’ link=’https://theconnectedone.com/join-our-media-buyers-planners-beta-tester-program/’ target=’_blank’ size=’big’ align=’aligncenter’]Are you a media planner/ buyer – join our beta program[/thrive_link]


[adrotate banner=”10″]
[adrotate banner=”4″]
[adrotate banner=”6″]


Join other professionals!

Get news, tips and other industry news delivered into your inbox. #1 source for breaking news about Canada's advertising and marketing industry.


About the author 

Dave Forde

Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


Related Stories:

Why eos and Faulhaber Traded the Luxury Creator Trip for Canadian Summer Camp

The AI Illusion: CMOs Are Pouring 15% of Budgets Into AI, But Only 30% Are Actually Ready

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}
>