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Moving day is usually a time filled with anxiety for many individuals, especially when considering the well-being and security of their beloved pets during the transition to a different residence.
RE/MAX Canada, the real estate organization in Canada, and Pet Valu, Canada’s specialty retailer of pet food and pet-related supplies, have partnered to simplify moving with pets. They have introduced the Complete Guide to Moving With Pets, a free digital resource packed with tips to assist pets during the move and settling into their new home.
Listing, packing, moving and settling into the new home is disruptive for people and pets alike but thoughtful advance planning can make it easier at every step.
Anthony Volpini, Executive Director of Marketing, RE/MAX Canada
The Complete Guide to Moving With Pets provides advice on packing and planning for a move, preparing and showing your home, essential tasks for moving day, pet-proofing your new place, and getting settled together. It also includes tips on moving with your dog, keeping your cat happy during a move, and planning a long-distance move with a pet. Furthermore, the guide offers quick tips for routine, safety, planning ahead, patience, and positivity, as well as recommendations for relocation supplies.
“Collaborating with RE/MAX on this initiative was a natural fit as we both know how tough moving homes can be on our furry family members,” says Idan Driman, Vice President of Marketing at Pet Valu. “By combining our expertise, we’re excited to be able to provide devoted pet lovers with practical tools to help prepare their home for sale and reduce the stress of relocating on their pets.”
This campaign is supported by a 360-degree marketing plan that includes joint television segments, social media content and a contest. RE/MAX agents, across Canada, can also give away a limited number of special pet-first “Welcome Home” gift boxes to devoted pet lover clients before they move that include a QR code for access to the digital Complete Guide to Moving With Pets and a few pet friendly surprises from Pet Valu.
Agencies behind Complete Guide to Moving with Pets campaign?
- Agencies - True Media Canada
- Agencies - Arrivals and Departures
- Brand - RE/MAX Canada
- Brand - Pet Valu
(click on the link to view the agency's Vendor Directory listing)
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