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Profectio is the go-to source for news on the Canadian advertising and marketing industry. Our weekly wrap-up highlights the most exciting stories from the previous week as chosen by our readers. Here are the Top 10 stories for the week ending August 23, 2024, as chosen by our readers:

- The Wait Is Over: KD and KFC Canada’s New Collaboration Is Finally Here!
- 2024 Upfront Interview Series with True Media Canada’s Bruce Neve (Updated)
- Breaking: Horizon Media Canada Promotes Karrie Werny To Vice President, Business Solutions
- BioSteel Co-Founder Launches Cizzle Brands, Taps All-Star Athletes Nathan MacKinnon, Andrew Wiggins
- Hydro-Québec Hires New Creative And Media Agency Of Record
- 2024 Ad Club Summer Party Photos
- Canada, Get Ready To Prioritize Your Wellbeing With Dempster’s Latest Campaign
- Bonterra Launches Inspiring Campaign To Unite Canadians In Doing Good
- Goodfood Gets Cooking With Celebrity Chefs Laurent Dagenais And Chuck Hughes For LTO Meal-Kits
- Embark and CFL Unite: A New Era For Education in Sports
- A&W Gets Ready For A Grand Slam Season With The Toronto Blue Jays
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