Fueling Dreams: Gatorade Canada And The Men’s National Team’s Journey

April 9, 2026 in Sponsorship

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Gatorade Canada, part of PepsiCo Canada's portfolio of brands and the Official Isotonic and Sports Nutrition Partner of Canada Soccer, recently announced that Canadian Men's National Team (CANMNT) winger Tajon Buchanan as a partner athlete for the 2026 campaign, alongside the launch of Glacier Punch, a limited-edition flavour.

Brands mentioned:

Brand: Gatorade Canada (Pepsico Canada)
Property/ Rights Holder: Canadian Men's National Team (CANMNT)
Agency: Golin Canada

(click on the link to view the agency's Vendor Directory listing)

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About the author

Dave Forde

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Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.