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Profectio is the go-to news source for Canadian advertising and marketing industry news.
Our weekly wrap-up highlights the most exciting stories from the previous week. Here are the Top stories for the week ending May 22, 2026, as chosen by our readers:
- Talking Upfronts With WPP Media’s Chimi Beaumont
- Warren Fragata On Why You Don’t Need A C-Suite Title To Share Your Industry Expertise
- Talking Upfronts With Kingstar Media’s Mark Orton
- Marketers On The Move: BMO, Live Nation Canada, Dairy Queen, J.M. Smucker
- On The Move: Media Buyers Edition For May 12, 2026 (Air Canada, Horizon Media Canada, Canadian Tire)
- Publicis Media Canada Appoints Fran Pessagno As CEO
- On The Move: Media Buyers Edition For May 19, 2026 (Cadillac Fairview, Panoply Media, Cossette Media, Havas Media Network)
- Amex Canada Elevates Loyalty Strategy With Launch of ‘Chef in Residence’ Experiential Program
- Byron Allen’s $120 Million Lifeline to Buy BuzzFeed, Will Media Buyers Follow?
- Shirley Mukerjea Appointed Chief Marketing Officer Of PepsiCo Canada
- Talking Upfronts With M&K Media’s Jill McDonald & Jennifer Young
- Canada’s Most Viewed Advertising And Marketing Agencies: Which Brands Are Searching During April 2026
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