[adrotate group=”1″]
Canada has officially scrapped its planned 3% Digital Services Tax (DST), set to apply retroactively to revenues from Jan 1, 2022. The reversal came just hours before its June 30 implementation, following President Trump challenging it as a “direct and blatant attack” on U.S. tech firms. In response, Ottawa immediately reinstated U.S.–Canada trade negotiations, targeting a comprehensive economic and security agreement by July 21, 2025.
Initially projected to raise roughly C$7.2 billion over five years, the tax was popular among proponents of fair digital-era taxation. However, facing U.S. retaliation—including suspended trade talks and threat of tariffs—Canada opted to withdraw the measure to safeguard its largest trading partnership and restore momentum to negotiations.

What This Means for Media Buyers
[adrotate banner=”6″]

